Customer Service Apprenticeships

Sales Executive

Sales Executive

Posted: 4th Feb, 2026

Sector: Customer Service

The Level 4 Sales Executive 
Apprenticeship is for individuals 
working in a business-to-business 
or business-to-consumer sales role.

What's Involved

The Apprentice will complete a portfolio of documented evidence and online activities which will support the knowledge, skills and behaviours. The Apprentice will need to complete the following to gain apprenticeship certification:

Modules, Key Learning Outcomes and Progression for Sales Executive Apprentices

Delivery

Following enrolment, learners engage in a blended programme of training and support that will include attendance at group training sessions, self-directed learning, email and face-to-face support from their trainer/assessor as well as an employer mentor.

The end-point assessment is the final stage of the apprenticeship. It comprises the completion of a work-based project as well as a showcase of evidence that supports a professional discussion and presentation including a sales pitch with questions and answers.

The length of the programme will differ depending on experience, knowledge and skills development but the course should usually take 18 months.

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Progression

Avenues of progression include:

  • Senior Sales Executive
  • Business Development Manager
  • Account Manager
  • Sales Manager

What's next...

SBC Training has access to government funding and grants for this apprenticeship.

For free advice and to find out how much financial support your business is eligible for, please contact us.

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